KEYSIGHT TRADE-IN FILM PROJECT

Script / Concept / Design / Creative Direction

 

fg branddesign: Script, Concept, Design and Creative Management
Uki Uki Studio: Film Production
Alex Lawrence Nabi: Camera
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KEYSIGHT TRADE-IN FILM PROJECT

fg branddesign has been working with leading US measuring instrument manufacturer Keysight Technologies (formerly Agilent Technologies) for five years now, providing support for its global used equipment and trade-in program. To promote these product areas, fg branddesign designed and created two product videos shot at the company‚Äôs German headquarters in Böblingen and at its Malaysian production site in Penang, one of the largest worldwide in the industry.